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On Brand with Jimmy Fallon

2025★ 1.0 / 101 Season

Marketing pros compete in creative challenges, crafting jingles, brand experiences, and ads while working directly with real companies. One winner takes home the title and prize money.

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EPISODE GUIDE

Seasons & Episodes

Choose a season, then open an episode for its own details and watch page.

S1 E1 10K Store Merch DropSep 30, 2025 · 45 minThe On Brand Agency opens its doors to its first client, Dunkin'. Ten creatives pitch their ideas for a breakfast campaign for the chance…Episode details →

S1 E2 Billboard in the SkyOct 3, 2025 · 45 minSouthwest Airlines enlists the On Brand Agency to help tout something extra that's arriving inflight. The winner will see their campaign brought to life.…Episode details →

S1 E3 Fashion Capital TakeoverOct 7, 2025 · 45 minMarshalls collaborates with the On Brand Agency's nine creatives to take over the streets of New York with interactive pop-up activations. The winning campaign…Episode details →

S1 E4 Diners, Drive-ins and HousewivesOct 10, 2025 · 60 minSONIC employs the On Brand Agency to prove that they offer viral-worthy drinks year-round. The creatives pitch ideas and a jingle, assisted by Erika…Episode details →

S1 E5 The Super Bowl Is the Holy GrailOct 14, 2025 · 45 minThe On Brand Agency gets their biggest assignment yet. Captain Morgan and late-night host Jimmy Kimmel tap the eight creatives to fuel a Super…Episode details →

S1 E6 Oh Boy, DoughboyOct 17, 2025 · 45 minThe Pillsbury Doughboy joins forces with the On Brand Agency to ensure every baker knows what Pillsbury brings to the table. The creatives work…Episode details →

S1 E7 Jennifer Garner Is Not Applying for a JobOct 24, 2025The On Brand Agency is tasked by KitchenAid to whip up a web series that promotes their innovative products alongside A-list talent. Performance reviews…Episode details →

S1 E8 Innovator of the YearOct 31, 2025Therabody and investor Josh Allen, the NFL's MVP, engage the final four creatives at the agency to create cinematic spec commercials. The $100K grand…Episode details →